Full service Healthcare Communications – for 11 years, that has been both the trademark and the recipe for the success of the Juwi MacMillan Group in Walsrode. The group has changed the modus operandum of its advertising agency. Brandvision, located in Hamburg, will in future act as an autonomous unit for design and brand marketing, while our Medical Marketing unit specializes in conveying clear information on medical/scientific themes.
„Our customers are dynamic and we are too“, commented company founder Peter Jungblut-Wischmann about the changes. “In such a complex market as Healthcare and Pharma marketing, the requirement is for specialists at every level. This is the way we’re going.“
The new Brandvision unit of Juwi MacMillan in Hamburg is headed by Creative Director Wolfgang Gilde, whose team enjoys many years of experience in marketing consumer und healthcare brands. Brandvision is the answer to the increasing emphasis on „healthful“ benefits in consumer goods advertising – from functional food to Lifestyle-Brands. Simultaneously, we offer our creative services to all in the healthcare market who value brand marketing, creative advertising and an innovative approach.
The Medical Marketing Unit in Walsrode combines medical understanding with marketing know-how and devises communication concepts involving complex scientific content. The Unit is headed by Sandra Kunzl, a qualified biologist who has been with the Juwi MacMillan Group for seven years.
